This was the second year of the Toyota Hall of Fame: Legends of Fantasy Football. It’s the only Hall of Fame that inducts the everyday men and women who actually play fantasy football.
This year’s theme was Everybody Wants in. To get that point across, we enlisted celebs who would vie for induction.
Client: Toyota
Product: Toyota Tundra, Camry, Prius, Corolla
Agency: Saatchi & Saatchi
